Apollo Fashion International Unlisted Shares

About Company

Apollo Fashion International Limited is a part of the Apollo Group, promoted under the leadership of Mr. Raaja Kanwar, whose vision of “Nurturing Entrepreneurs through Partnership” has driven Apollo’s diversification beyond its legacy tyre business into leather, EPC & project management, digital cinema, wellness, and fashion exports.

Apollo Fashion was carved out from Apollo International Limited as a focused vertical catering to global fashion and lifestyle brands, primarily in leather accessories, footwear, and outerwear for export markets. The division traces its roots back to 1995, when Apollo entered leather garment manufacturing, and has since evolved into a globally recognised exporter.

The company’s growth trajectory has been significantly shaped by Mr. Shiraz Askari, who joined Apollo Fashion in 2005. With extensive experience in leather exports, sales, and business development, his leadership has helped institutionalise ethical practices, best-in-class manufacturing standards, and inclusive growth across product categories.

Business Model & Operations

The following explains Apollo Fashion International Limited’s operating model.

Apollo Fashion operates a B2B export-oriented manufacturing model, designing and producing fashion products for select international brands across multiple categories. The company focuses on long-term partnerships, high-quality execution, and quick turnaround cycles aligned with global retail and e-commerce requirements. Its business model is built around:

• Export-focused manufacturing
• Multi-product diversification
• Ethical sourcing and sustainability
• Design-led product development
• Relationship-driven client engagement

The company has built a strong international footprint across more than 45 countries, establishing credibility among premium global buyers.

Products & Portfolio

The following is the product portfolio of Apollo Fashion International Limited.

Apollo Fashion is a leading exporter of leather outerwear jackets in India and has diversified into multiple fashion categories:

1. Leather Outerwear

• Hand-treated, crafted leather jackets
• Manufactured by skilled craftsmen
• Focus on premium quality and finish

2. Leather Accessories

• Bags
• Wallets
• Belts
• Small leather goods (SLGs)

3. Footwear

• Men’s and women’s footwear
• Formal, casual, sneakers, moccasins
• Sandals, ankle boots, long boots

4. Textile & Apparel Division

• Outerwear
• Woven shirts
• Ladies’ tops and dresses

The textile division, launched in 2017, has further broadened Apollo Fashion’s product capabilities and customer base.

Manufacturing Capacity

Apollo Fashion operates modern, state-of-the-art manufacturing facilities equipped with advanced machinery and supported by a skilled workforce. The company has an annual production capacity of around 5,00,000 outerwear garments, 3,00,000 bags, 7,00,000 belts and small leather goods (SLGs), and 8,00,000 pairs of footwear. Its footwear division is among the top five footwear manufacturers in North India and operates from a well-equipped factory spread across 85,000 square feet.

Sourcing & Value Chain

The following explains the sourcing and value chain of Apollo Fashion International Limited.

Raw Material Sourcing

• 90% leather sourced from LWG-certified tanneries
• Skins and hides sourced globally from:
  Middle East, New Zealand, Brazil, Argentina
• Focus on chrome-free leather, recycled textiles, and premium trims

Value Chain Integration

• Procurement: Global sourcing of premium leather and textiles
• Production: Advanced machinery, skilled craftsmen, REACH-compliant processes
• Quality Control: Strict grading and 6-point inspection system
• Design & R&D: Trend analysis, CAD pattern making, client co-creation
• Client Collaboration: Continuous engagement with brand design teams
• Delivery & Support: Seamless execution aligned with brand identity

Regular audits by Intertek and Bureau Veritas ensure international compliance standards.

Clients & Market Reach

Apollo Fashion designs and manufactures for select global fashion brands, focusing on long-term partnerships rather than volume-driven contracts. This relationship-oriented approach enables flexibility, consistency in quality, and adaptability to changing fashion trends.

The company has a presence in 45+ countries, reinforcing its position as a trusted export partner.

Competitive Strengths

The following highlights Apollo Fashion’s key strengths.

• Diversified product portfolio across leather, footwear, and textiles
• Strong leadership and ethical business practices
• Design-led manufacturing and in-house R&D
• Sustainable sourcing through LWG-certified tanneries
• Export-focused, asset-backed manufacturing model
• Long-standing global brand relationships

Financial Overview

The following is the financial overview of Apollo Fashion International:

• Apollo Fashion was demerged as a separate entity only recently from Apollo International Limited
• Financial figures have been carved out from the parent company
• Standalone historical numbers may not fully reflect the division’s independent performance
• Investors are advised to conduct independent due diligence

Detailed standalone financials are currently limited due to the recent demerger.

Promoters & Management

The following lists key leadership associated with Apollo Fashion International Limited.

• Raaja Kanwar
• Shiraz Askari

Quick Summary

This section summarises Apollo Fashion International Limited in brief:

• Export-focused fashion manufacturing company
• Part of the diversified Apollo Group
• Strong presence in leather outerwear, accessories, footwear, and textiles
• Operations across 45+ countries
• Ethical sourcing, design-led execution, and scalable manufacturing